Coffee Talk Vol 1 - Value Matters

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Speaking to a client last week we dove into their business structure and quickly began to discuss the purpose of what they were doing. We discussed his Vision and the power of the people. As we consulted with him we discussed his target audience, his reasoning of why he started the business, as well as how he planned to expand his reach. Your vision must be  valued was at the first thing I stated to him. But to whom? First you as an entrepreneur must see your value, once achieved others have to respect the value in which you have placed within your #vision. Remember no one will value your vision more than you.

One of the first things I learned as a photographer being a discount photographer will quickly label you as one. I purchased thousands of dollars of equipment because I thought I needed it. I developed cool concepts and rubbed shoulders with amazing people. However there was something lacking. BOOKING CLIENTS! Others liked the concept of me taking pictures but didn't value the price I was charging. As I began to discover some thought I wasn't charging enough, others thought I was charging to much. This altered my thought and haunted me at night because as any entrepereuer dreams I just wanted to be successful. Your vision has a price and everyone will either pay for it or they wont.  My close friend Tony Pediford owner of CSM Photography Studio confirmed this statement and explained to me how to expand beyond the discount.   Expressing this sentiment to my client he laughed and quickly agreed.  Its important that the price margin you set explains and defines the value of your work.  I never make a business deal with out knowing that I will win. Thats the same way you have to think about it. A camera can't cut on with out a battery, a battery can't charge with out electricity the electricity bill can not be paid if no one books a photoshoot and pays the value. That's the same concept of the Lion King there is a circle of life and we all must fall in the right place. Your goal for the next week is to look at your product and determine your value. As 2016 is coming near to the end you want to make sure you are in the right position to make money in 2017.  

That is all for Coffee talk today.. we will start providing coffee talk on a regular basis. Every big corporation started as a small business and had to learn through trial an error. This is your trial now try to avoid the errors.:) 

 

 

Desmond Hunt

Dlores Media Group is a professional duo that captures creative images around the Dallas Fort Worth Metroplex. Our creativity ranges from "I Said Yes" Engagement, "Its a Baby" Maternity, "We Are Family" portraits,"Urban Vintage" lifestyle and so much more. Photography is our passion, and we focus on making our clients vision clear through our lens. A Philadelphia native who's settled in the Dallas Metroplex found his passion for photography in high school. He was shooting random photos for the Ranchview High School year book with a Canon Powershot; that he won in a Microsoft Entrepreneurship contest. He realized then that he would eventually allow his gift to make room for him. As time went on he graduated from the University of North Texas and his love for photography always rested dormant until 2013. Desmond said, "I Do" to the woman (Brittny) of his dreams and captured some of his first photos with his Canon camera around St. Thomas that he frequented often in his earlier years with his mother (Sonja); of course not the same one from high school. Desmond; a self taught photographer started snapping photos every opportunity he received from dance events, church sermons, fundraisers, weddings, vacations, etc. Dlores Photography was birthed from his encouraging grandmother who always told him, "Baby you ought to start charging people for your time, gift, and very well learned talent." He always laughed and said, "One day mom-mom.". What many don't know Delores; Desmond's grandmother, experienced multiple optical surgeries which in time left her vision impaired but still able to see the images Desmond captures through his lens. He said that this will be his life passion gift to the woman who has encouraged him through some of the best times of his life while being one of the cornerstones in his life. Desmond named the company "D" "Lores" after his grandmothers childhood name "Lores" and added the "D" to represent the bond between the "Sugar Cookie"(his nickname for her) and "Chocolate Chip" (Her nickname for Him) duo sense his birth. Desmond's vision is to inspire and capture every moment he can no matter the genre to ensure voices are heard through his digital influence. His clients often say his passion for others shows through his work. He believes life should be captured through and image so others can talk about it and bass in the moment of captured time. Life is but a vapor and we must cherished daily; like Desmond cherishes each moment he has to spend with his family; Wife (Brittny), Mother (Sonja), Grandmother (Delores), his fatherly inspiration and grandfather (James) , and Marlee (the Model Dog) in the state of Texas. Employment: Bank of America Manager (2010-Current) Education: University of North Texas- Graduated Applied Technology Performance Improvement (2008- 2012) Interest: Family Photography, Portrait Photography, Engagement Photography, Life Style Photography, Maternity Photography, Event Photography, Reading, Music, Singing, Traveling, Charitable work, and so much more.

https://www.DloresmediaGroup.com
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Coffee Talk Vol 2 - Intentional Communication

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